reMAKE Community Platform
How do you rally a global community of change-makers to tackle the challenges of tomorrow? For MAKE Studios, it started with a question and evolved into a platform designed to inspire, connect, and co-create new possibilities.
Project details
Client
MAKE Studios
Project
reMAKE Community Platform
Year
2021
Services
Service Design UX/UI Design Facilitation
Credits
Category
Service Design, UX/UI Design, Facilitation.
My Role
Branding, UX/UI Design and Workshop Facilitation.
A Bold Vision for Collective Reinvention
Re:MAKE was conceived during a time of global upheaval, with the mission to unite designers, innovators, and organizations in shaping a desirable shared future. With its roots in speculative design and futures thinking, the initiative sought to empower individuals to rethink the systems and artifacts that define our world.
Impact in Numbers:
150+ active participants globally
10+ partnerships with renowned APAC organizations
3 sold-out events that sparked meaningful change
Where Complexity Meets Creativity
The challenge was multifaceted: How do you design a financially, emotionally, and energetically sustainable platform that’s relevant to the challenges of the future? Re:MAKE needed to inspire action, foster collaboration, and maintain engagement across a diverse, dispersed audience.
3 Key Personal Decisions As A Designer
Turning Distance into Opportunity: Remote collaboration became a strength, leveraging digital tools to bridge time zones and foster creativity across borders.
Designing for Impact, Not Just Aesthetics: The brand and platform had to resonate deeply while remaining practical and scalable.
Rooting the Platform in Purpose: Each decision revolved around the ethos of reinvention, ensuring alignment with the broader mission.
Process: Rewiring Connections in a Disrupted World
The Genesis: From Jamplex to re:MAKE
The journey began remotely during the pandemic, where early brainstorming sessions revolved around a simple yet powerful idea: “re:” as a prefix for renewal and transformation. This ethos became the heartbeat of the platform.
Branding: Crafting the Identity
Returning to Hong Kong in mid-2020, I led the creation of a cohesive brand identity that balanced credibility with creativity. Versatile templates and visual assets brought the re:MAKE vision to life across platforms, building trust with partners and participants alike.
Output: A Website with Purpose
More than a digital presence, the website was a conversion engine. Its intuitive design showcased events, speakers, and the platform’s mission while seamlessly guiding users to join the Mighty Networks community and secure tickets for events.
The website served as a cornerstone of our strategy, with clear goals to:
Attract users to join the Mighty Networks community
Showcase events and speakers to build credibility
Drive ticket sales for events like re:2020
Click on this link to explore the re:2020 website.
Community Events:
re:2020 – The Launchpad
Our first major event introduced 80 participants to the reinvention framework through thought-provoking talks, case studies, and hands-on workshops.
re:IMAGINE – A Deep Dive into Work Culture
The second event tackled the future of work, exploring psychological safety, mental health, and the role of language in rethinking workplace norms.
Key Personal Lessons from the Frontlines of Design
Stay Grounded in Purpose: Purpose-driven design ensures every decision contributes to the bigger picture.
Collaboration is a Superpower: Diverse teams unlock innovative solutions to complex problems.
Adapt, Learn, Evolve: Disruption is a catalyst for growth if you lean into it.
Design for Impact: Great design isn’t just beautiful; it’s meaningful and inclusive.
This was only a Glimpse.
I would love to share the full version with you. Connect with me on Linkedin or send me a message below.
